Document Type : Research Paper

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Abstract

ln this article, in discussing the situation of medias and local cultures in globalization epoch, the writer tries to answer the following question: Does globalization make crisis in cultural identity and destroy local cultures in global culture? To answer this question, different viewpoints from a unmber of scientists and theoreticians are studied and analyzed by the writer. Then, he introduces the most important schools and concepts regarding to globalization, in - eluding: realism school, internationalization, regionalization, cultural identity, global culture, media globalization. global village, and cultural imperialism. At the end of the article, the hypothesis has been accepted that globalization not only does not destroy local cultures but also refines them.

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