Document Type : Research Paper

Authors

1 PhD student in Communication Sciences, Islamic Azad University, North Tehran Branch

2 Assistant Professor, Department of Social Sciences, Faculty of Humanities, Arak Branch, Islamic Azad University, Arak, Iran

3 Faculty Member and Associate Professor of Communication sciences in the Department of social communication science, Science and Research Branch, Islamic Azad University, Tehran, Iran.

10.22054/qjss.2024.74714.2665

Abstract

Abstract
The purpose of this research was to represent the national and ethnic identity in the Nun Kho series and in selected sequences from this collection. The current research is qualitative. The statistical population of this article is Noon Kh series. According to the subject of the research, only the sequences that are somehow related to the national and ethnic identity were analyzed, and accordingly, the sequences that are not related to the subject of this research were excluded from the scope of the study. Therefore, the researcher in this research examines and analyzes the samples using purposeful sampling until the theoretical saturation is reached. For this purpose, John Fiske's semiotics method was used and based on the analysis unit of the selected sequences (nal and ethnic identity implications in this series such as Paying attention to the family, respecting their elders, paying attention to local and national symbols such as accent and dialect, clothes, music, etc. have been considered. In general, Noon Kha series represents the ideology of close family, social relations and ethnic identity and gives a natural character to the constructions of this system.

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